FOLLOW US:

Summary of Banner Ads Served

Every two weeks we run summary stats for the prior 2 week period. This breaks down what was served over the past 6 summary periods (84 days).

As of the last two weeks of 2021 we are no longer tracking banner views and clicks outside our target areas, but we added two additional target areas: "Eastern EU" (Eastern European countries that are EU member states), and "Eastern Asia" (the wealthier East Asian countries).

Stats now only reflect actual, verified humans (via login or reCAPTCHA v3). This was partially implemented on 6/18/22 and fully on 7/30/22.

By Period

(Only includes data from the geographic regions listed below.)

Period Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Jan 29 - Feb 11, 2025 45,158 1,380 327 1:4
Feb 12 - Feb 25, 2025 51,227 13% 1,934 40% 375 15% 1:5
Feb 26 - Mar 11, 2025 43,684 -15% 2,042 6% 403 7% 1:5
Mar 12 - Mar 25, 2025 40,799 -7% 1,403 -31% 314 -22% 1:4
Total 180,868 6,759 1,419

By Type of Device

Type of Device Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Desktop 99,666 55% 6,371 94% 499 35% 1:13
Mobile 75,457 42% 198 3% 898 63% 1:0
Tablet 5,718 3% 190 3% 22 2% 1:9
Other 27 0% 0 0% 0 0%
Total 180,868 6,759 1,419

By Region

(Percentages do not reflect traffic outside the geographic regions listed.)

Region Banners Unique
Clicks
View/Click
Ratio
Served Viewed
US / Canada 79,834 44% 3,351 50% 620 44% 1:5
Western Europe 55,337 31% 1,695 25% 526 37% 1:3
UK & Ireland 17,503 10% 933 14% 107 8% 1:9
Australia & NZ 12,196 7% 382 6% 41 3% 1:9
Eastern Asia 9,119 5% 3 0% 78 5% 1:0
Eastern EU 6,879 4% 395 6% 47 3% 1:8
Total 180,868 6,759 1,419