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Summary of Banner Ads Served

Every two weeks we run summary stats for the prior 2 week period. This breaks down what was served over the past 6 summary periods (84 days).

By Period

Period Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Oct 22 - Nov 4, 2019 2,597,235 383,067 1,531 1:250
Nov 5 - Nov 18, 2019 3,297,412 27% 460,188 20% 1,721 12% 1:267
Nov 19 - Dec 2, 2019 2,677,381 -19% 393,424 -15% 1,717 0% 1:229
Dec 3 - Dec 16, 2019 2,861,795 7% 428,737 9% 1,413 -18% 1:303
Dec 17 - Dec 31, 2019 3,280,269 15% 489,309 14% 1,620 15% 1:302
Jan 1 - Jan 14, 2020 3,220,550 -2% 474,781 -3% 1,519 -6% 1:313
Total 17,934,642 2,629,506 9,521

By Type of Device

Type of Device Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Mobile 9,599,097 54% 857,988 33% 5,556 58% 1:154
Desktop 7,391,578 41% 1,591,025 61% 3,435 36% 1:463
Tablet 938,225 5% 180,104 7% 523 5% 1:344
Other 5,742 0% 389 0% 7 0% 1:56
Total 17,934,642 2,629,506 9,521

By Region

Region Banners Unique
Clicks
View/Click
Ratio
Served Viewed
US / Canada 11,613,310 65% 1,705,351 65% 5,964 63% 1:286
Western Europe 2,158,377 12% 311,568 12% 1,256 13% 1:248
UK & Ireland 2,092,887 12% 298,984 11% 652 7% 1:459
Elsewhere 1,204,755 7% 176,625 7% 1,245 13% 1:142
Australia & NZ 865,313 5% 136,978 5% 404 4% 1:339
Total 17,934,642 2,629,506 9,521