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Summary of Banner Ads Served

Every two weeks we run summary stats for the prior 2 week period. This breaks down what was served over the past 6 summary periods (84 days).

By Period

Period Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Feb 12 - Feb 25, 2021 1,920,763 453,369 1,519 1:298
Feb 26 - Mar 11, 2021 1,868,444 -3% 438,330 -3% 1,487 -2% 1:295
Mar 12 - Mar 25, 2021 1,847,409 -1% 430,434 -2% 1,708 15% 1:252
Mar 26 - Apr 8, 2021 1,812,428 -2% 427,399 -1% 1,713 0% 1:250
Apr 9 - Apr 22, 2021 1,765,613 -3% 419,316 -2% 1,519 -11% 1:276
Total 9,214,657 2,168,848 7,946

By Type of Device

Type of Device Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Desktop 5,667,957 62% 1,279,426 59% 3,133 39% 1:408
Mobile 3,143,274 34% 797,787 37% 4,504 57% 1:177
Tablet 398,808 4% 90,690 4% 307 4% 1:295
Other 4,618 0% 945 0% 2 0% 1:473
Total 9,214,657 2,168,848 7,946

By Region

Region Banners Unique
Clicks
View/Click
Ratio
Served Viewed
US / Canada 6,384,697 69% 1,516,729 70% 4,922 62% 1:308
UK & Ireland 1,275,324 14% 295,602 14% 667 8% 1:443
Elsewhere 529,299 6% 112,450 5% 1,640 21% 1:69
Western Europe 520,066 6% 119,190 5% 418 5% 1:285
Australia & NZ 505,271 5% 124,877 6% 299 4% 1:418
Total 9,214,657 2,168,848 7,946