Summary of Banner Ads Served

Every two weeks we run summary stats for the prior 2 week period. This breaks down what was served over the past 6 summary periods (84 days).

By Period

Period Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Feb 12 - Feb 25, 2019 3,033,882 473,846 1,635 1:290
Feb 26 - Mar 11, 2019 2,968,807 -2% 480,329 1% 1,716 5% 1:280
Mar 12 - Mar 25, 2019 2,968,363 0% 478,491 0% 1,716 0% 1:279
Mar 26 - Apr 8, 2019 2,996,246 1% 461,190 -4% 1,504 -12% 1:307
Apr 9 - Apr 22, 2019 2,877,484 -4% 445,896 -3% 1,535 2% 1:290
Apr 23 - May 6, 2019 2,921,656 2% 438,025 -2% 1,504 -2% 1:291
Total 17,766,438 2,777,777 9,610

By Type of Device

Type of Device Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Mobile 9,792,678 55% 963,833 35% 5,467 57% 1:176
Desktop 6,279,500 35% 1,465,791 53% 3,160 33% 1:464
Tablet 1,690,468 10% 347,200 12% 982 10% 1:354
Other 3,792 0% 953 0% 1 0% 1:953
Total 17,766,438 2,777,777 9,610

By Region

Region Banners Unique
Clicks
View/Click
Ratio
Served Viewed
US / Canada 11,854,295 67% 1,821,100 66% 6,351 66% 1:287
UK & Ireland 2,226,219 13% 344,708 12% 815 8% 1:423
Western Europe 1,804,896 10% 301,048 11% 994 10% 1:303
Elsewhere 1,045,149 6% 170,024 6% 1,074 11% 1:158
Australia & NZ 835,879 5% 140,897 5% 376 4% 1:375
Total 17,766,438 2,777,777 9,610