Summary of Banner Ads Served

Every two weeks we run summary stats for the prior 2 week period. This breaks down what was served over the past 6 summary periods (84 days).

By Period

Period Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Jun 18 - Jul 1, 2019 2,800,546 430,056 1,360 1:316
Jul 2 - Jul 15, 2019 2,997,774 7% 459,479 7% 1,449 7% 1:317
Jul 16 - Jul 29, 2019 2,938,853 -2% 447,623 -3% 1,332 -8% 1:336
Jul 30 - Aug 12, 2019 2,848,776 -3% 434,106 -3% 1,367 3% 1:318
Aug 13 - Aug 26, 2019 2,878,843 1% 431,895 -1% 1,379 1% 1:313
Aug 27 - Sep 9, 2019 2,934,203 2% 444,978 3% 1,355 -2% 1:328
Total 17,398,995 2,648,137 8,242

By Type of Device

Type of Device Banners Unique
Clicks
View/Click
Ratio
Served Viewed
Mobile 9,533,539 55% 876,650 33% 4,594 56% 1:191
Desktop 6,190,368 36% 1,433,510 54% 2,858 35% 1:502
Tablet 1,671,676 10% 337,394 13% 788 10% 1:428
Other 3,412 0% 583 0% 2 0% 1:292
Total 17,398,995 2,648,137 8,242

By Region

Region Banners Unique
Clicks
View/Click
Ratio
Served Viewed
US / Canada 11,473,012 66% 1,720,086 65% 5,395 65% 1:319
UK & Ireland 2,127,805 12% 313,371 12% 680 8% 1:461
Western Europe 1,870,010 11% 315,432 12% 923 11% 1:342
Elsewhere 1,103,199 6% 166,999 6% 927 11% 1:180
Australia & NZ 824,969 5% 132,249 5% 317 4% 1:417
Total 17,398,995 2,648,137 8,242